Thursday, December 31, 2009

What is the right answer here?

Critics of the New York Times Holiday Gift Guide say that their section titled "Of Color/Stylish Gifts" say that it is targeting non-white audiences only. Maybe that is true, but there is also something I find in this article where I think people forget. Most of the time advertising is marketed to the white crowd. As it is in most situations, white people never have to worry about being white. Non-white Americans, however, are reminded everyday how white they are not.

I believe that it is a problem that a section like this has to exist; only because something such as a Holiday Gift Guide should highlight items that are appealing to any and all persons. Since this is not the case, there is a need for the "Of Color/Stylish Gifts" section. Until this country can appeal to every type of person, things like this will always be needed.

http://news.yahoo.com/s/ynews/ynews_ts1028